he Monaco Yacht Show announces the return of the Adventure Area, a thematic exhibition dedicated to adventure, exploration, and leisure activities with a yacht.
From September 27 to 30, the show’s Adventure Area will feature an extensive showcase of superyacht tenders, luxurious off-road vehicles, cutting-edge water toys, high-tech gadgets and helicopters to the most remote corners of our planet.
The exhibition will again span across two locations within Port Hercule. At Quai Antoine Ier, visitors will find the display of luxury vehicles, tenders, and water toys while Quai Jarlan will display around twenty tenders annually as the second site.
As the demand for thrilling adventures and bespoke experiences continues to grow within yachting, the creation of an expanded exhibition encompassing all adventure-related activities aligns with the MYS ambition to offer visitors the full spectrum of yachting experiences.
Today, yacht enthusiasts want to drive all-terrain vehicles at the North Pole, embark on underwater excursions, explore secluded islands via tenders, enjoy la dolce vita in the Med, indulge in personalised tours of historical and cultural sites along the coast, encounter wildlife while preserving their ecosystems, and even engage in scientific research during a charter.
With the return of the three thematic exhibitions to the MYS this year, namely the Sustainability Hub, the Yacht Design & Innovation Hub and the Adventure Area, the Monaco Yacht Show solidifies its commitment to redefine the yachting experience.
The Monaco Yacht Show officially announcesdthe dates for its 32nd edition, which will take place from September 27th to 30th, 2023.
Considered the largest annual gathering of superyachts in the world, the event is a must-attend for private owners and new clients seeking a unique immersive experience in the yachting world.
Once again this year, the MYS will continue its three-year development programme “Seducation,” with 2023 marking the consolidation of the first cycle.
The “Seducation” programme is an initiative designed in collaboration with the industry and is based on four essential pillars: environmental innovation, design, understanding of yachting, and visitor experience. The MYS organisers aim to make the show a true “ecosystem” of yachting, by promoting environmentally responsible innovation and offering visitors an immersive and educational discovery of the latest and most innovative yachting trends.
The ambitious objective of this programme is to strengthen the MYS’s position as the international reference show for the luxury yachting industry, while offering an unforgettable experience to yacht and lifestyle enthusiasts.
Since 2021, the MYS has themed its exhibition, notably with the Yacht Design & Innovation Hub, the Sustainability Hub, the Adventure Area, and the Dockside Area, which allows privileged access to the show’s docks for visitors interested in a yacht project.
The show will consolidate its first “Seducation” cycle by unveiling an impressive fleet of 120 superyachts and megayachts available on the market, including the highly anticipated 2023 launches. Visitors will also have the opportunity to discover the latest lifestyle trends on board a yacht, thanks to the exhibition of leading yachting companies. The Dockside Area and Adventure Area will also offer a complete immersion into yachting and related activities.
The MYS will also ensure the participation of driving force companies to present innovative and sustainable solutions in design and sustainability, highlighting eco-responsible technologies while offering an inspiring vision for yacht enthusiasts (Sustainability Hub, Yacht Design & Innovation Hub).
Finally, visitors can attend daytime conferences and receive information dedicated to future yacht clients. They can meet the best experts and most qualified professionals to help them realise their yacht project.
The Monaco Yacht Show strives to promote a unique experience for visitors, while enhancing the positive reputation and development of the yachting industry. An industry that has taken on its social responsibility with a proactive and committed approach for several years in economic, technological, and environmental development to meet current societal challenges.
